Microsoft’s Yusuf Mehdi, Senior Vice President, Online Audience Business Group wrote an exciting post about the growth of Bing during its first 30 days after launch. Here is a summary of Mehdi’s blog:
-
Bing Decision Engine has 8% growth in unique users
-
Bing Cashback has increased 5.42% in transactions
-
Bing Shopping has increased 300% in site visits
-
Bing Travel has increased 90% in traffic
-
Bing Advertisers:
- TigerDirect has increased 300% sales and order (to double ad spending at Bing)
- An unnamed IT provider has increased 36% in clicks, dropped 43% of cost-per-click, and increased 400% click-thru-rate
- An unnamed wireless company has increased 28% in clicks
- An unnamed PC company has increased 46% in ad views
- Bing API signups have increased from about 5,500 developers to 11,000 developers.
For more of Mehdi's post, please click here
Comments